Tuesday, 27 February 2007

Web statistics

This is turning out to be another IT related post, but don't go running away just because of that. You might learn something useful.

Like the title suggests I will be writing about web statistics and analytical tools. The free ones that is.

I have been using different kinds of web counters for ages.

Not much time has past since we were all happy with a simple number counter on the entering page of our webpage. Then along came advanced web statistic tools, which unfortunately were available only for a certain monthly fee. One of the most promising ones was Urchin Web Analytics Reporting Service.

On a beautiful sunny day Google has decided to buy them and offer the fully functional web analytics tool to the public for free. Google decided to name this product Google Analytics. Follow the link if you want to find out more about it.

In one of the previous posts I have already posted a screenshot of one of the available statistics - Web browsers used by visitors of this blog.

Google Analytics is also linked to Google AdWords service – together they make a truly powerful tool. Go check it out, it will help you bring targeted traffic to your site.
You can find the link to AdWords at the bottom of the right frame.


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