Tuesday, 13 July 2010

Football and Web Traffic go together well


As I predicted in my previous post the last football match Slovenia played in South Africa had a similar effect on web traffic as the previous two. Almost every web page and blog publishing Slovenia related content experienced a substantial increase of traffic in recent days.


On the graph screenshot from Google Trends you can see three peaks representing number of Google searches people did last month.
The first peak is on the day of the match between Slovenia and Algeria, the second Slovenia vs. USA and the third Slovenia vs. England.


Unfortunately Slovenian national team didn't make it to the next round and this meant the end of increased web exposure for Slovenia. I am pretty sure the upcoming 2010 FIBA Basketball World Championship in Turkey will hardly have a similar effect.


A couple of days ago the World Cup came to an end and it is a vuvuzela free time again. Congratulations Spain!

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